Let's Do It.
Our Fractional CMO Services
CMO OVERSIGHT
Strategic oversight of your team and your results at a fraction of the costs.
RESULTS-DRIVEN
Over 20 years of experience in data analytics to hold the strategy and team accountable.
PROFITABLE MARKETING
Marking marketing ideas that actually work and drive to the bottom line and a strong ROI.
What Does a Fractional CMO Do?
A Fractional CMO is a part-time executive who functions just like a full-time CMO would. They are responsible for all of your marketing results, and manage your marketing team day to day.
As a Fractional CMO, we'll create a comprehensive marketing plan to achieve your dreams and goals, while streamlining your marketing engine to become ready for rapid growth in revenue.
Your success story awaits! - Let's do it! Together!
Services
Contact us to identify which fractional solution works best for your organization with engagements starting at $3,500.
Fractional CMO
Acting CMO on Your Team
Comprehensive Marketing Strategy
Leads, Manages and Builds Marketing Team and Vendors
Oversee Strategy Execution
Data Analytical Reporting and KPI Measurements
On-Going Advisor
Weekly Check-Ins
Oversee Marketing Performance
Marketing Team Check-Ins
Campaign Optimization Strategy
Half-Day Consult
4-Hour Workshop with Executive Team
Two-week Research and Prep for Workshop
Strategy Planning Session
Clear Direction and Next Steps
Fractional Chief Marketing Officer
About 10 hours per week inside your organization to accomplish the below:
Build out a comprehensive marketing strategy.
Establish KPIs and reporting so you will know what’s producing results, and what isn’t.
Define positioning and messaging.
Build your marketing machine (demand gen, event marketing, content, thought leadership).
Deliver Marketing & Sales Systems Map after the first 30 days
Create systems and processes for your team to follow
Help select marketing technology to implement
Partner with your Sales leader to close any gaps
Work on special projects like a new website, rebrand or product launch
Partner with HR to hire, train and evaluate vendors, employees and contractors.
Quarterly Planning calls led quarterly, Sprint Planning and Review calls led bi-weekly, and Daily check-ins with the team
Unlimited Slack or Teams communication during business hours
3-month minimum commitment (short- or long-term)
This service is a good fit for you if:
Your business’s revenue is at least $5M annually or you are funded.
You don’t need a full time marketing executive, but you do need a leader to create a marketing strategy and ensure it gets executed.
Your marketing team needs a lot of guidance and oversight.
You have no marketing leadership and need me to help build a productive marketing team (FTEs or contractors).
You have zero marketing attribution or strategic direction.
On-Going Marketing Advisor Package
If you have already worked with Dueitt Consulting and would like us to keep your team on track:
A Fractional CMO leading your team as a strategic advisor 2-3 hours per week
Available after at least one 90-day sprint with the Fractional CMO Package or a Half-Day Consultative Strategy Session
Quarterly Planning calls quarterly, Sprint Planning calls led twice-monthly
Grow long-term guidance from an experienced marketing executive with the least financial risk
Unlimited Slack or Teams communication during business hours
6-month minimum commitment
This service is a good fit for you if:
Your marketing team is now a machine after a few months of our Fractional CMO Package, and your team needs minimum support.
You have a good marketing strategy and team, and need a marketing leader to keep the team on track, adjust priorities and advise on upcoming campaigns.
You just need an experienced leader who has “been there, done that” to bounce ideas off of and receive quick guidance (prior services not required in this case).
Half-Day Consult Strategy Session
In this 4-hour session, I will dive into your current marketing strategy and team, and provide clear direction on what needs to be improved to reach your goals:
4-5 hour Strategy Session for your team to focus and build your marketing strategy. Custom based on your company’s needs
14-to-7-day preparatory period via email correspondence
Delivery includes immediate marketing punch list, list of blindspots, marketing campaigns for next 1-6 months and a Functional Marketing® Systems Map
This service is a good fit for you if:
Your business’s revenue is at least $1M annually or you are funded
You have a strong marketing team in place, but you need a fresh set of eyes to deliver an updated strategy
You’d like to see what it’s like working with me before committing to a monthly engagement
Solve Bigger Problems at a Fraction of the Costs
In the dynamic world of tech startups, securing a full-time Chief Marketing Officer (CMO) or VP of Marketing can often be out of reach—be it due to budgetary limits or the absence of a full-time requirement.
Enter the concept of a Fractional CMO: a perfect blend that offers companies the strategic expertise and leadership they need, but on a flexible, cost-effective basis. Curious about how this model can elevate your business?
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